Sj Gang Expandable Backpack Big Heart Buddy Girl

More than a backpack — it's a daily adventure partner that adapts to every need. The Sj Gang Heart Buddy Girl Backpack stands out with its iconic soft plush ears that pop up through an innovative air-pressure system built into the shoulder straps, making it instantly recognisable and truly one of a kind.

Built for school days packed with classes, homework and after-school activities, it expands via side zips from 24 litres up to 30 (27 x 39 x 16 cm, +6 cm extension) so there's always room for everything. The side mesh pocket keeps a water bottle within easy reach, while the front pocket keeps smaller essentials organised and accessible.

Comfort is built in: the pre-formed back panel with integrated base keeps the load stable even when fully packed, and the anatomically shaped padded shoulder straps with reflective inserts distribute weight evenly and keep kids visible in low-light conditions. Made from durable polyester, backed by a 4-year guarantee.

• Capacity: 24 l (expandable)
• Dimensions: 27 x 39 x 16 cm (+6 cm expansion)
• Pre-formed back panel with integrated base
• Padded shoulder straps, anatomical shape, reflective inserts
• Plush ears with air-pressure system on shoulder straps
• Front pocket + side mesh water bottle pocket
• Material: polyester
• Guarantee: 4 years