Seven Freethink WRITE DOWN Boy Backpack

The backpack that stands out before you even say a word. The Seven Freethink WRITE DOWN Boy features a programmable LED display on the front pocket, controlled via a dedicated smartphone app: write messages, create drawings, and change it up every single day. Your bag, your statement.

Inside, it's built for real life: the 34-litre main compartment fits books, notebooks, and a change of clothes without compromise. A dedicated inner sleeve for laptop or tablet keeps your devices protected on the go, while side water bottle pockets and a front pocket keep everything organised and within easy reach.

Comfort is built in, not bolted on: the pre-shaped back panel and padded shoulder straps with mesh underlining distribute weight evenly, making even the longest school commute feel manageable. Reflective inserts add visibility in low-light conditions for everyday safety.

Made from durable polyester with a custom zip pull and rubber logo label, the Seven Freethink is built to last — backed by a 4-year warranty.

• Capacity: 34 l
• Dimensions: 33 x 44 x 20 cm
• Programmable LED display on front pocket, controlled via app
• Inner laptop/tablet sleeve
• Side water bottle pockets and front pocket
• Pre-shaped back panel
• Padded shoulder straps with mesh underlining
• Reflective inserts and custom zip pull
• Material: polyester
• Warranty: 4 years